The Heels Up Race is an annual event in Shreveport, Louisiana, featuring a 5K run/walk and a Kids Fun Run. It supports The Hub Urban Ministries' "Purchased: Not for Sale" program, aiding women and children affected by sex trafficking. Participants are encouraged to donate shoes at the event, with donations contributing directly to the program's mission of providing rescue, resources, and recovery for survivors. The event includes various awards for top finishers and age categories. Proceeds from the race help fund crucial services like medical care, education, and secure housing for survivors.